Happy New Year..... 2018's Big Beauty and Make Up Trends

2018's Beauty Trends.png

With the new year fast approaching and a smattering of appointments left before the clock strikes midnight, I thought it would be a good idea to share some of next year's forecast beauty trends....

As you will know, from working with me or reading my site, I am not a trend-led make up artist.  I think trends can bring on a certain pressure to create a look that is 'of the moment' rather than something that is comfortable and still makes you feel like 'YOU'.  On the other hand, I believe that make up is something that is fun to play around with and with so many brands and products at our disposal, it's nice to try something a little different.  So here's a roundup of beauty and make up trends - plus a little look I created using some of them, to spread a bit of new year sparkle and inspiration.

I have so much more to write about 2017 and the clients, friends and people who have made it such a special and successful year...but for now, let's get excited about 2018 and what it may bring!


In a trend that really steers away from the heavy, contoured application we have come to know from the likes of the Kardashians, the foundation and base trends for 2018 are really supporting light-weight foundations and breathable products that look super-natural on the skin.  I think this is a welcome trend, as I advocate make up enhancing our best features.  Much of this has come from our obsession with K-Beauty (Korean Beauty) and J-Beauty (Japanese Beauty), which work on the principles of kanso, shibui and seijaki - simplicity, understated beauty and energised calm.  Plus the Japanese aesthetic creates something of an ethereal and strangely translucent glow about the skin, which is beautiful.  I have used NYX Drops Foundation to create a lighter base for this look, with a focus on clear and luminous skin - though I am looking forward to trying some water-weight foundations in 2018.




Two words I particularly enjoy together - dramatic eyeliner takes an even more...um dramatic turn as the models at Marc Jacobs' runway opted for a dark double line around the eyelid.  I use the amazing Epic Ink Liner from NYX to create an eyecatching wing and join the bottom with a thick line taken to the inner corner.  I smudged the liner into the waterline to create a thicker line without making my eyes appear smaller.

Rounded liner is also set to be a big trend in 2018 as a creative alternative to the cat eye. This is easily achievable using a foam eyeshadow pad as a stamp or drawing around the corner of the eye and filling in.




Metallics are still big for 2018 and I have seen a rise in the 'shimmer' trend on my clients when creating a smoky eye look.  Runway trends opted for much more overstated glitter application around the eyes and the use of gold-based highlighters has become much more prominent.  Thanks to Rihanna's Fenty Beauty range, which has an incredible gold highlighter, this warm tone creates an ethereal, polished dusting to the skin.  I have always opted for a yellow or green-toned highlighter as this really works on most skin tones - here I have used Zoeva's brow palette highlighters to create a soft, dewy look around the cheekbones and have kept blush to a minimum.

And the metals don't start and end with the highlighters - I have created a gold-metallic eye using NYX Glitter Brilliance in Bronze and Crystal, with a base in Kryolan Living Colour in Copper.  I used NYX's Glitter Primer before applying, to avoid creasing and keep the glitter in place - it's a great little product and works really well!  I have blended the eyeshadow base to soften the edges as a contrast to the eyeliner.



Soft Lipsticks Are BACK

Whilst the liquid lipsticks we have all come to know and love contain the staying power of dreams, it's been forecasted that creamy, matte bullet lipsticks will be back on trend in 2018, to complement the natural, water-weight bases that are back in fashion.  I personally love the lipstick collections from GOSH - many of which have proven popular with my brides because of their perfect pastel and nude colour palettes and creamy, non-drying consistency.  To complete my look, I used GOSH Matte Lipstick in 'Antique', lined with a nude lipliner and added NYX Glitter primer and Glitter Brilliance in 'Bronze' centrally.  To finish, I brushed a swab of Kryolan's Living Colour in Copper across the top and bottom lip to blend and add shimmer.


Skincare Goes Green

One very welcome trend is the rise in the industry's interest in products that are green, natural and aids the skin AND the environment - right down to the packaging.  I have long thought that we need to pay attention to what we are putting on our skin as well as in our bodies, and I in 2018 I will be committing to actively seeking out more cruelty-free and natural skincare brands.

Wishing you all a very happy new year - whatever your plans are - here's to a fabulous 2018 for us all!

Stay Peachy